This is from the Harvard Business Review Management Tip of the Day.
#1 Use simple language when writing about complex things. Keep it simple and break down complex items.
#2 Use metaphors when introducing new or abstract ideas. This helps to connect the new ideas to something already known and understood.
#3 Humanize data by adding context and perspective. Make it interesting and memorable.
#4 Emphasize your mission across all communications. Connect the topic at hand to your mission to show consistency and perseverance.
These tips were adapted by HBR from “How Great Leaders Communicate” by Carmine Gallo.
Original LinkedIn link
